Online ExpertTrack in Creative Arts & Media

Entrepreneurship in Food and Beverage

Gain a competitive edge in the food and beverage industry and develop skills as a restaurateur, wine taster, and chef.

354 enrolments

Created by

Swiss Education GroupSwiss Education Group

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Co-created by

 César Ritz Colleges César Ritz Colleges

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Build your entrepreneurial skills for success in the food and beverage industry

Over the last decade, the food and beverage industry has been developing at an extraordinary pace, and much of that growth is due to small businesses and new ventures.

Thanks to technological developments in funding and e-commerce, entrepreneurs are entering the industry with huge success, and you could be one of them.

On this ExpertTrack, you’ll delve into the food and beverage industry and learn the essential skills that entrepreneurs need to succeed.

Discover how to open a restaurant

You’ll develop key skills that will help you start a profitable restaurant business.

From marketing strategy to menu design, you’ll learn how to create a strong brand and examine the techniques that work in the food industry.

Develop your wine tasting skills

You’ll gain a comprehensive understanding of the wine industry as you learn about the heritage of wine, the wine making process, and pairing.

Guided by experts at the Swiss Education Group and César Ritz Colleges, you’ll learn how to read a label, use rich vocabulary to describe wines, and develop your analytical mindset to become a master at wine tasting.

Understand how to prepare healthy meals

More people are adopting healthy eating habits, and the health and wellness market continues to grow year on year.

Studying alongside top chefs, you’ll learn how to meet this demand by providing your customers with healthy food options.

You’ll examine the relationship between healthy cooking and mental wellbeing, and discover how you can provide healthy eating plans.

Combining wine tasting, healthy food, and how to open a restaurant, this set of courses will give you a comprehensive understanding of the food and beverage industry.

By the end of this ExpertTrack, you’ll have the skills to build your brand and confidently start your venture as a dynamic entrepreneur.

Key skills you will learn

  • Business Acumen
  • Decision-Taking
  • Entrepreneurship
  • Entrepreneurial skills
  • Food and Beverage industry
  • Restaurateur
  • Wine taster
  • Healthy cooking
  • Healthy eating

Experience required

This ExpertTrack is designed for those who would like to work in the food and beverage industry or who are already working in hospitality and would like to take their career to the next level.

You don’t need any prior experience to join as each course offers an introduction to its topic.

Getting started

There are numerous possibilities for career development and business opportunities covered in this ExpertTrack.

For those thinking of entering the sector, you’ll discover the dynamic industry of food and beverage, and the wide range of jobs available within it.

For existing food and beverage professionals, you’ll gain a competitive edge by discovering essential insights and a deep understanding of your customers to help you thrive as an entrepreneur in the industry.

ExpertTrack course overview

  • Course 1

    Get expert training in everything you need to know to become a top restaurateur, from marketing to menu design, and more.

    7 tests

    4 weeks

    4 hours per week

    • Week 1

      Why do Restaurants Fail, Guidelines and Food Trends
      • Rules of the game - Guidelines
      • Why do Restaurants Fail?
      • Food Trends
    • Week 2

      Building a differentiating concept and designing a unique menu
      • Building a Strong Concept
      • Marketing
      • Menu Design
    • Week 3

      Social Media, Food Photography & Kitchen Design
      • Food Photography and Social Media
      • Kitchen Design
    • Week 4

      Finance for Restaurants. Conclusion
      • Finance for Restaurants
      • Conclusion
  • Course 2

    Cultivate an analytic mindset while wine tasting, delve into the heritage of wine, and develop a rich vocabulary to describe wines

    7 tests

    4 weeks

    4 hours per week

    • Week 1

      Introduction to Wine Tasting
      • Introduction to the course
      • Introduction to Viticulture and Oenology
    • Week 2

      Reading a wine label & Wine Tasting
      • Reading a Wine Label
      • Wine Tasting
    • Week 3

      Wine Styles, Champagne and Other Sparkling Wines
      • Wine Styles
      • Celebratory Champagne & Other Sparkling Wines
    • Week 4

      Undiscovered Swiss Wines and Vintage Wines. Conclusion
      • Undiscovered Swiss Wines
      • Vintage Wines
      • Conclusion: It's time to say Good Bye!
  • Course 3

    Discover what a healthy diet looks like, how the digestive system works, and professional recipes designed for healthy living.

    5 tests

    4 weeks

    4 hours per week

    • Week 1

      Introduction & Nutrition and You
      • Introduction to Nutrition
      • Nutrition and You
    • Week 2

      Macronutrients & Micronutrients
      • Macronutrients
      • Micronutrients
    • Week 3

      Healthy Recipes & You are What you Eat
      • Healthy Recipes
      • You Are What You Eat
    • Week 4

      WellBeing: Sleep & GastroPhilosophy
      • WellBeing: Sleep
      • GastroPhilosophy

Prove you're job ready

Highlight the new, job-relevant skills you’ve gained and supplement existing qualifications with a hard-earned, industry-specific digital certificate – plus one for every course within your ExpertTrack.

  • Learn the latest in your chosen industry or subject.
  • Complete each course and pass assessments.
  • Receive certificates validated by the educating organisation.
  • Impress employers with learning outcomes you can add to your CV.
  • Make your career dreams a reality.

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How ExpertTracks work

Join an ExpertTrack to master new skills in your chosen specialist area. Work through a series of topic-focused courses at your own pace, and pass the final assessment to earn a digital certificate award which proves your expertise.

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Keep learning for $39/month

Pay a monthly subscription fee of $39 for as long as it takes you to complete the ExpertTrack. You can learn at your own pace and cancel at any time.

Earn digital certificates

Receive a certificate for every completed course and pass the final assessment to earn a digital certificate.

Become an expert

Use your specialist training to progress further in your career or build expertise in areas you’re passionate about.

World-class learning with Swiss Education Group

Swiss Education Group is Switzerland’s largest private hospitality educator and has its headquarters in Montreux (Switzerland), with additional offices in the Americas and Asia.

World-class learning with César Ritz Colleges

Online courses from César Ritz Colleges

Meet your instructors

Wine and Beverage Specialist at César Ritz Colleges Switzerland

Business Planning and Marketing Lecturer at Cesar Ritz Colleges Switzerland & Entrepreneur

Culinary Chef at Cesar Ritz Colleges Switzerland

Fine Dining Service Specialist at Cesar Ritz Colleges Switzerland

Lecturer of Nutrition and Sustainable Sciences at Cesar Ritz Colleges Switzerland

Food Science Specialist at César Ritz Colleges Switzerland

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Map your progress

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  • Complete 90% of course steps and all of the assessments to earn your certificate

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ExpertTracks are a series of online courses designed to help you master new skills in specialist areas. You pay a monthly subscription fee which includes access to all courses within the ExpertTrack, as well as assessments and the final digital certificate.

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