New ideas based on high-technology research have a high failure rate because they hit the ground running with lopsided priorities and misalignments. Students complete this course with an Innovation Creed (“Why are you doing this?”) and a customized Idea Filter (“Are you working on the right priorities?”)—2 simple tools that steer concept-stage commercialization to success.
Dozent: | Mark Wilson |
Bereitgestellt von: | Coursera |
Kurssprache: | Englisch |
Kosten: | kostenlos |
Level: | Anfänger |
Zertifikat erhältlich? | (Gebühr) |
Format: | MOOC/Online-Kurs |
Wie gefällt Dir der Kurs 'Technology Commercialization, Part 1: Setting up your Idea Filtering System'?