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Provider: edX
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Content

This online course teaches managers how to evaluate the evidence in support of new and existing marketing strategies, guiding them to identify the best strategy for different stakeholders, and giving them the tools to evaluate the impact of their marketing activities.

Australian National University

Teacher: Andrew Hughes
Provided by: edX
Course language: English
Fees: free course
Level: intermediate
Certificate possible? (fee)
Format: MOOC/online course
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