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This online course gives an introduction to key brand management terminology and principles.
This course focuses on the social, political, economic and institutional environment of countries. This environmental context molds the country's objectives, defines the...
This MOOC teaches participants how a manager or CEO develops a business strategy, including analyzing the market and creating competitive advantage.
Information Technology (IT) changes the manner and scope in which businesses operate and compete. Innovations in IT have led some businesses to flourish, while others have...
This online course explores the ideas, concepts and tools managers use to make the right financial decisions.
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