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This online course gives a first introduction to social media marketing. The course is offered by Facebook.

This course brings together two key subjects, International Marketing and Cross Industry Innovation. It will provide the basic foundations of international marketing and then...

This opening module of the Power of Markets course covers the basic assumptions about market participants made by economists, the concept of opportunity cost, and the key...

This course teaches how market-based allocation systems use prices as rationing devices, encouraging or discouraging consumption and production to reach equilibrium.

This MOOC gives an introduction to Behavioral Finance, which is the study of financial decision-making errors that can be avoided, if participants in markets are familiar with...

This course addresses how firms can most effectively convert inputs into final output and then covers determining the best price-output combination for a firm and how this...

This course will dive into consumer science investigation, B2C marketing, International Marketing Entry, Targeting, Positioning, International Product, International Promotion,...

This online course examines the financial markets and the role that risk management tools play in the global economy.

This online course gives an introduction to core microeconomic issues in economic development, focusing on both key theoretical contributions and empirical applications to...

In this course, participants will learn how to think strategically and professionally about their career self-management. Through this course they will develop an objective,...

This course discusses the role of digital channels in an integrated marketing campaign and why you need a digital strategy.

This online course gives the learner an in-depth view of the intellectual property creation that is vital to creating breakthrough technologies. Included is an understanding of...

This online course explains blockchain and distributed ledger technologies and explores some potential applications.

This online course explores some great options for managing important content once it's been created. Participants will look at media platforms and how best to tell an...

This online course gives an introduction to Marketing Analytics. It provides learners with exposure to essential tools including exploratory data analysis, as well as regression...

Diese Online-Vorlesung gibt eine Einführung in digitale Geschäftsmodelle und Digitalisierungstrends im wirtschaftlichen Umfeld. Enthalten sind unter anderem Themen wie digitale...

Dieser Online-Kurs (MOOC) gibt eine Einführung in die Grundlagen des Marketing. Der Dozent ist Professor am Lehrstuhl für Marketing der RWTH Aachen.

Diese Online-Vorlesung gibt eine umfassende Einführung in die Betriebswirtschaftslehre. Sie startet mit den Themen Marketing, Materialwirtschaft und Produktion. Weitere Themen...

Diese Serie von 10 Online-Vorlesungsvideos der Uni Hamburg gibt eine umfassende Einführung in die Betriebswirtschaftslehre. Die Vorlesungsaufzeichnung eignet sich für...

Die kurzen Videolektionen (Erklärvideos) bei Studyflix sind vor allem für Studenten konzipiert und erläutern ausgewählte Aspekte des Marketings.