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This course is designed to introduce participants to the field of integrated marketing communications (IMC) and aims to increase their understanding of important issues in...

This online course program gives an introduction to product management. Several individual online courses cover topics such as targeting customers, understanding user experience...

This course teaches to match markets to social strategies to profitably grow a business. It focuses on social media tools and platforms to design, manage, and optimize social...

This course offers a unique perspective into the differentiating aspects of business to business (B2B) marketing that can be contrasted to traditional business to consumer (B2C)...

This online course gives an introduction to digital marketing as well as its key platforms and implementation types.

This online course series explores the key drivers, players and features of global capital markets. It includes topics such as money markets, foreign exchange (FX), bond and...

This online course teaches about the critical role of the private sector and the use of finance to fund the Sustantainable Development Goals (SDGs) of the World Bank Group.

This online course gives an introduction to Competitive Strategy.The video course (MOOC) explores how businesses and organizations behave in situations in which strategic...

This online course helps to learn how to capitalize on understanding behavioral biases and irrational behavior in financial markets.

This course provides an introduction to big data analytics. Students will learn how data analysts describe, predict, and inform business decisions in the specific areas of...

This online course helps learners to develop an understanding of the basic components of a forecasting model, how to build their own forecasting models, and how to evaluate the...

This series of online courses equips individual investors and money managers with the skills required to develop their own trading strategies and test them.

This online course gives an introduction to localization, i.e. translating and adapting a product or service to a particular language, culture, and geographic market.

This online course explores the production of beer, beer culture, marketing strategies, and its effects on the human body and health.

In this course, participants will learn how to use strategic marketing and personal branding techniques for designing, enhancing, and promoting their professional image.

This online lecture series explores new technologies that are disrupting the financial services industry, including AI, deep learning, blockchain technology and open APIs. The...

This online course teaches how to perform as a ClickBank affiliate.

This online course program gives an introduction to marketing analytics. It includes topics such as the basics of marketing analytics, data analytics, statistics for marketing,...

This online course gives an introduction to neuromarketing, including tools such as web cameras, eye-tracking, and brain scanners.

This online course (MOOC) explores the core strategies content marketers use to acquire and retain customers profitably.