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This MOOC gives an introduction to Digital Marketing.

The online course explores how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by shifting the balance of power from firms to consumers.

More than 150,000 learners have already participated in this online course.

University of Illinois at Urbana-Champaign

Teacher: Professor Aric Rindfleisch
Provided by: Coursera
Course language: English
Fees: free course
Level: beginner
Certificate possible? (fee)
Format: MOOC/online course

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