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In this economics and finance course, students will learn how the decisions made by economic agents are represented in the market as demand and supply of commodities. They will...
This online course teaches the fundamentals of Growth Marketing in five hours of basic, intermediate and advanced marketing lessons.
This online course teaches how to use Snapchat to generate high quality leads and traffic.
This online course series explores the esports and computer gaming industry from behind the scenes. The online program was designed for game developers, finance professionals,...
This course is designed to introduce participants to the field of integrated marketing communications (IMC) and aims to increase their understanding of important issues in...
This online course teaches how to assess the challenges and key opportunities of the globalized market economy.
This course discusses the role of digital channels in an integrated marketing campaign and why you need a digital strategy.
This course introduces students to the real world challenges of implementing machine learning based trading strategies including the algorithmic steps from information gathering...
This series of MOOCs gives an introduction to Business English, where participants will learn to communicate about topics such as management, finance and marketing.
In this course, students will learn the tools to analyze strategy across time (competitive dynamics), industries ( corporate strategy), geographies (international strategy), and...
This online course program explores how to build digital marketing strategies and use emerging digital media to enhance a business. It includes topics such as digital...
This online course gives an introduction to content marketing. It explores topics like ideas, design, and copywriting.
This online course program explores the core principles of digital marketing and digital strategy. It also includes topics such as digital channel planning and e-commerce...
This course will develop an innovative mindset and expertise in how firms successfully create new ideas for marketing new products. The syllabus also includes sessions about...
This course will explore a set of market imperfections to understand why they fail and to explore possible remedies including as antitrust policy, regulation, government...
This online course explores artificial intelligence, how it’s perceived today and the differences between the hype, marketing and reality of AI.
This online course introduces learners to the science of business analytics with applications in a marketing context.
The course invites students to examine the interconnectedness of modern life through an exploration of fundamental questions about how our social, economic, and technological...
This online course program gives an introduction to digital marketing and e-commerce. It explains the foundations of digital marketing and e-commerce and shows how to attract...
This course offers a unique perspective into the differentiating aspects of business to business (B2B) marketing that can be contrasted to traditional business to consumer (B2C)...
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