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In this course, participants will learn what the main financial markets and their characteristics are as well as how they are linked to the economy. The course includes eg. how...
This online course from Harvard Business School Online explores how businesses approach pricing strategy, evaluate market demand, and differentiate their offerings to compete...
In this series of online courses, participants will gain a firm understanding of corporate finance. The courses include accounting principles and financial analysis, how value...
This online course gives an introduction to content marketing. It explores topics like audience, formats, and content idea generation.
This online course explores how to assess global market opportunities and challenges while developing successful global marketing strategies.
This course gives the tools to measure brand and customer assets, perform regression analysis, and design experiments as a way to evaluate and optimize marketing campaigns.
This online course program explores the key aspects of global procurement and sourcing, and the importance of procurement to the firm and its stakeholders. It includes topics...
This online course program gives an introduction to marketing analytics. It includes topics such as the basics of marketing analytics, data analytics, statistics for marketing,...
This online course explains the fundamentals of marketing on Youtube.
This online marketing course explores what brands are and how they can be positioned.
This online course gives an introduction to affiliate marketing, including effective promotional strategies with ads or organic traffic.
This online course teaches about technology´s impact on financial markets and the characteristics of financial instruments that are traded on electronic markets.
The “What Is Social?” course is for business owners, executives, and marketing professionals who want to significantly improve their abilities to grow their social strategy...
This online course gives an introduction to the main basic concepts, techniques, and skills required in order to implement an effective digital marketing strategy.
This MOOC explores key marketing concepts to implement customer acquisition strategies to find the right customers and grow a business.
In this online course, participants will complete a more detailed analysis of the elements of the marketing mix in order to conduct a thorough strategic analysis of marketing...
In this course participants will explore how to identify and classify customers and the different methods that marketing professionals use to shed light on how they make...
In this IMFx course you will learn, from hands-on demonstrations, how to price different types of bonds, how to calculate different measures of bond yields and how to compare...
This online course gives an introduction to social media marketing. It includes the differences between major social media platforms, the importance of planning, management...
This online course explores the risks and opportunities that climate change presents to financial markets. It includes opinions from a range of investment industry leaders and...
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