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This online course explores a ten-step process to data-driven market segmentation analysis.

This online course explores how artificial intelligence drives digital transformation in marketing. It examines three key forces that enable AI in marketing strategies...

In this course participants will explore how to identify and classify customers and the different methods that marketing professionals use to shed light on how they make...

This online course program gives an introduction to marketing techniques and operations.

This online course program gives an introduction to product management. Several individual online courses cover topics such as targeting customers, understanding user experience...

This course gives the tools to measure brand and customer assets, perform regression analysis, and design experiments as a way to evaluate and optimize marketing campaigns.

This online course teaches how to start a YouTube channel, increase views and subscribers, and build a brand with videos.

This online course explores key strategies for optimizing urban freight transport based on recent developments in market understanding, vehicle technology and cooperative ventures.

This MOOC gives an introduction to Behavioral Finance, which is the study of financial decision-making errors that can be avoided, if participants in markets are familiar with...

This online course series explores the esports and computer gaming industry from behind the scenes. The online program was designed for game developers, finance professionals,...

This course offers an introduction to the functions of individual decision-makers—both consumers and producers—within the larger economic system. Emphasis is on the nature and...

This online course provides a mathematically rigorous framework to understand financial markets. The course is delivered with data-driven insights from MIT professors and...

This online course explores the basics of influencer marketing and how to create branded content with influencers.

This course is an introduction to the microeconomic theory of markets: why we have them, how they work, what they accomplish.

This online course explains blockchain and distributed ledger technologies and explores some potential applications.

This online course explores global trends, their effects on consumer and labor markets, financial systems, and the business world. It includes aspects such as demographics,...

In this course, students will learn how to identify new opportunities to create value for empowered consumers, develop strategies that yield an advantage over rivals, and...

In this course, professionals at all levels of an organization will learn the best ways to engage an audience they want and need by smartly implementing their important,...

This online course gives an introduction to Facebook Ads and Facebook marketing.

This online course explores the structure and tradability of Sukuk and the development and role of Islamic money markets.