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This course discusses the introductory theory and strategy behind marketing analytics that provides marketers with the foundation needed to apply data analytics to real-world...

This online course introduces learners to the science of business analytics with applications in a marketing context.

This online course teaches basic concepts underlying cloud services (see also Part 1).

This course teaches the general concepts of data mining along with basic methodologies and applications. Then dives into one subfield in data mining: pattern discovery. It...

This online course teaches the accounting for equity, pensions, share-based compensation and cash flows.

This online course explores the U.S. federal tax system as it relates to individuals, employees, and sole proprietors.

In this course students will learn how organizations create, capture, and maintain value, and how it is fundamental for sustainable competitive advantage.

Search engines are essential tools for managing and mining big text data. This course teaches how search engines work, the major search algorithms, and how to optimize search...

This course will derive equilibrium outcomes across a variety of market structures and will begin by understanding equilibrium under a market structure called Perfect...

This course builds on the theory and foundations of marketing analytics and focuses on practical application by demystifying the use of data in marketing and helping students...

This online course gives an introduction to finance, including financial statements, financial ratios, and the time value of money (present value and interest).

This course teaches how to take scattered data and organize it into groups for use in many applications, such as market analysis and biomedical data analysis, or as a...

This course teaches how to transform information from a format efficient for computation into a format efficient for human perception, cognition, and communication and explores...

The central themes of this course — knowing yourself and your values, recognizing and meeting ethical challenges, using an analytical decision-making framework, identifying...

This online course helps to learn foundations of financial accounting information. It also helps to learn on how to code financial transactions in financial accounting language.

This course is designed to provide a basic understanding of financial statements with an emphasis on the balance sheet.

This online course (MOOC) teaches a set of frameworks, tools and concepts in order to develop innovative strategies.

This online course gives an introduction to central banks and monetary policy. It includes modules on interest rates, the Fed, monetary policy and inflation, and the development...

This course teaches how to use the cloud. It also serves as an introduction to building applications for cloud computing based on emerging OpenStack and other platforms.

This online course explores the earlier stages of the entrepreneurial venture process.