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This online course gives an introduction to the four P’s of Marketing (Product, Pricing, Promotion and Place) and forces participants to strategically analyze their product or...
In this online course, participants will complete a more detailed analysis of the elements of the marketing mix in order to conduct a thorough strategic analysis of marketing...
This online course program explores energy markets and the need for an energy transition, including the different economic approaches.
This online course teaches how to drive social media engagement by linking strategy and tactics and measuring results.
Participants of this course will understand the content marketing and social media ecosystems and how these interconnected channels drive search results to a website. They will...
This online course focuses on pharmacoeconomic, marketing strategy, intellectual property strategy, portfolio management, managed markets and strategic alliances.
This online course teaches how to use social media and word of mouth to spread your message and grow your business.
This online course gives an overview of blockchain technology, including the technical underpinnings and the dynamics of the cryptocurrency markets.
This course is designed to introduce participants to the field of integrated marketing communications (IMC) and aims to increase their understanding of important issues in...
This online course program gives an introduction to digital marketing for beginners. It first introduces learners to the role of marketing and then explores how to apply its...
This online course program gives an introduction to marketing techniques and operations.
This course brings together two key subjects, International Marketing and Cross Industry Innovation. It will provide the basic foundations of international marketing and then...
This series of online courses gives a comprehensive introduction to public library management. It includes topics such as personnel management, budgeting and finance,...
This online course series teaches the essentials of managing a successful business including accounting, finance, marketing, operations, people management and strategy.
This online course explores how to design a marketing campaign, create brand excitement and attract engaged customers.
This online course gives an introduction to trading in the stock market, including day trading, swing trading, and financial trading. It also includes modules on topics such as...
In this course, students will learn how to identify new opportunities to create value for empowered consumers, develop strategies that yield an advantage over rivals, and...
This is an introductory course on options and other financial derivatives, and their applications to risk management. It includes the Black-Scholes-Merton model and other...
This economics and finance course is an introductory survey of risk management concepts and techniques. Learners will review the role of risk regulation in financial markets,...
Participants of this series of online courses will understand how investment strategies are designed to reach financial goals in a global context. It includes developing a...
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