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This online course teaches about technology´s impact on financial markets and the characteristics of financial instruments that are traded on electronic markets.

The “What Is Social?” course is for business owners, executives, and marketing professionals who want to significantly improve their abilities to grow their social strategy...

This online course gives an introduction to the main basic concepts, techniques, and skills required in order to implement an effective digital marketing strategy.

This MOOC explores key marketing concepts to implement customer acquisition strategies to find the right customers and grow a business.

In this online course, participants will complete a more detailed analysis of the elements of the marketing mix in order to conduct a thorough strategic analysis of marketing...

In this course participants will explore how to identify and classify customers and the different methods that marketing professionals use to shed light on how they make...

In this IMFx course you will learn, from hands-on demonstrations, how to price different types of bonds, how to calculate different measures of bond yields and how to compare...

This online course gives an introduction to social media marketing. It includes the differences between major social media platforms, the importance of planning, management...

This online course explores the risks and opportunities that climate change presents to financial markets. It includes opinions from a range of investment industry leaders and...

This course introduces students to the real world challenges of implementing machine learning based trading strategies including the algorithmic steps from information gathering...

This online course explores both the benefits and limitations of relying on social media data compared to traditional methods of marketing research.

This series of online courses will delve into the marketing mix and the skill-set needed to implement successful marketing strategies.

This course builds on the theory and foundations of marketing analytics and focuses on practical application by demystifying the use of data in marketing and helping students...

This online course looks at the two most fundamental aspects of the oil and gas industry, its operations and markets, each of which is addressed as a separate module in the...

This course teaches to match markets to social strategies to profitably grow a business. It focuses on social media tools and platforms to design, manage, and optimize social...

This online course explores how to analyse and apply consumer and buyer behaviour fundamentals to develop an effective marketing campaign.

This online course explores the world of finance and wealth management. It covers topics such as asset classes, risk and return, diversification, portfolio theory, and market...

This online course covers eight trading strategies that work in emerging markets. These include strategies based on momentum, momentum crashes, price reversal, persistence of...

This series of 6 online courses (MOOCs) covers the concepts, tools, and techniques of digital marketing. It includes several aspects of the new digital marketing environment,...

This online course examines the process by which marketing builds on a thorough understanding of buyer behavior to create value. Participants will learn the major elements of...