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This online course will explore how to use observational tools and other techniques for idea generation and will talk about how to evaluate the good ideas from the bad. The goal...

This course will introduce students to the multidisciplinary field of consumer neuroscience and neuromarketing. It will go through to the basic concepts of the human brain, the...

This online course teaches how to build a team of outsourcers and system to create targeted leads for your business at a fraction of the cost.

This online course explores how and why market segmentation can be used to improve business performance.

This MOOC explores whether a cooperative market economy, in which firms are owned and controlled by their workers, could be a viable and efficient alternative to capitalism.

In this online course, participants will complete a more detailed analysis of the elements of the marketing mix in order to conduct a thorough strategic analysis of marketing...

This course teaches how market-based allocation systems use prices as rationing devices, encouraging or discouraging consumption and production to reach equilibrium.

This online course explores the varied and changing approaches to digital marketing, such as mobile and omnichannel marketing and attribution and marketing mix modeling.

This online course program gives an introduction to market research. It includes the key concepts of market research, sampling, data analysis and interpretation of results.

This course discusses the role of digital channels in an integrated marketing campaign and why you need a digital strategy.

This online course looks at the two most fundamental aspects of the oil and gas industry, its operations and markets, each of which is addressed as a separate module in the...

This online course explores the business of beauty, including global marketing strategies and the country of origin effect.

This online course series explores the key drivers, players and features of global capital markets. It includes topics such as money markets, foreign exchange (FX), bond and...

These short online courses provided by Skillshare cover various topics around marketing, including digital marketing, branding, content marketing, social media marketing, and SEO.

This online course explores the economics of artificial intelligence (AI) and the implications for economic growth and labor markets.

This course will help its students to organize a strategy of identifying their perfect users and to find ways to connect with them. The participants will learn how to grow their...

This online lecture introduces the core theory of modern financial economics and financial management, with a focus on capital markets and investments.

This online course explores how to drive social media engagement by linking strategy and tactics and measuring results.

In this series of online courses, participants will gain a firm understanding of corporate finance. The courses include accounting principles and financial analysis, how value...

This online course teaches how to profitably re-engage with abandoning website visitors to get them to come back to a site at the right time and with the right message.