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This online course gives an introduction to key brand management terminology and principles.
This online course series gives an introduction to sales techniques and strategies, with a particular focus on the inbound sales and marketing strategy.
This course covers three core topics in customer loyalty: branding, customer centricity, and practical, go-to-market strategies.
This online course explores the fundamentals of marketing.The course includes topics such as:Market research and strategy, Brand strategy, Pricing, Marketing communication,...
This online course gives an introduction to trading in the stock market, including day trading, swing trading, and financial trading. It also includes modules on topics such as...
This online course shows how to attract hyper-targeted instagram followers, convert followers to paying customers and expand a brand using instagram.
In this course, participants will learn what the main financial markets and their characteristics are as well as how they are linked to the economy. The course includes eg. how...
This online lecture introduces the core theory of modern financial economics and financial management, with a focus on capital markets and investments.
This online course series teaches core business skills in financial accounting, statistics, marketing, finance and strategy.
This MOOC teaches participants how a manager or CEO develops a business strategy, including analyzing the market and creating competitive advantage.
This online course focuses on pharmacoeconomic, marketing strategy, intellectual property strategy, portfolio management, managed markets and strategic alliances.
In order to effectively manage and operate a business, managers and leaders need to understand the market characteristics and economic environment they operate in. In this...
This course will teach students about the way brands communicate with their audiences. They will learn about the challenges of managing a digital brand and how rich and...
This series of MOOCs gives an introduction to Business English, where participants will learn to communicate about topics such as management, finance and marketing.
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