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The Segmentation, Targeting and Positioning (STP) process is the central element of the marketing strategy of a brand, and provides the three step structure to this course.

This course builds on the theory and foundations of marketing analytics and focuses on practical application by demystifying the use of data in marketing and helping students...

This online course explores the social, cultural, and political context of arctic economies. It includes aspects such as the connection between the arctic and international...

This online course explores the barriers to change and how to become more effective in inspiring change within an organization.

This online course gives an introduction to self-reflection and meditation. The course teacher is an Engineering professor.

This online course explores the topic of ethics in media. It teaches ethical theories and perspectives in communication, media governance (rules and regulation of media), and...

This online course gives an introduction to vocal production physiology and management options for voice disorders.

This online course gives an introduction to the terminology, design considerations and safety assessment of self-driving cars. This advanced course is designed for learners with...

This online course connects CAD, CAM, and CAE through a series of short exercises on 3D modeling, rendering, simulation, and computer aided manufacturing.

This course presents a starter kit of models: models of tipping points, models explain the wisdom of crowds, models that show why some countries are rich and some are poor, and...

In this second course in the Social Marketing Specialization - "The Importance of Listening" - students will go deep into the Big Data of social and gain a more complete picture...

The Arduino is an open-source computer hardware/software platform for building digital devices and interactive objects that can sense and control the physical world around them....

This online course covers the modern application of information technology that is critical to managing a health care organization.

This online course gives an introduction to smaller off-grid, stand-alone renewable energy systems (it does not include a discussion of larger industrial systems). It includes...

This course covers the core ideas of single-variable Calculus with emphases on conceptual understanding and applications. The course is ideal for students beginning in the...

This online course is intended for participants interested in tackling all kinds of optimization applications, eg. in computer science. Participants should be familiar with...

This online course gives an introduction to complexity and explores the unifying patterns that lie at the core of all complex problems.

This online course explores the foundation of learning technologies and its applications. Topics such as learning theories, technology-enriched and enabled learning environments...

This online course helps to learn about the importance of quality in healthcare. Also helps to learn about powerful tools to add to QI ‘toolbox’ during short lectures and...

In this course students will learn three key website programming and design languages: HTML, CSS and JavaScript and will create a web page using basic elements to control layout...