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This course teaches how to assess the macroeconomic environment in which a business operates. We start by examining how various components of macroeconomy contribute to the...

This course discusses the role of digital channels in an integrated marketing campaign and why you need a digital strategy.

In this course, participants will learn the language of uncertainty and the statistical methods for making inferences and decisions on the basis of limited information and data....

In this course students will learn how organizations create, capture, and maintain value, and how it is fundamental for sustainable competitive advantage.

This course teaches the general concepts of data mining along with basic methodologies and applications. Then dives into one subfield in data mining: pattern discovery. It...

In this course students will understand how firms are organized, what factors must be taken into account in making critical design decisions, and what role managers play in...

This course builds on the theory and foundations of marketing analytics and focuses on practical application by demystifying the use of data in marketing and helping students...

This course discusses the introductory theory and strategy behind marketing analytics that provides marketers with the foundation needed to apply data analytics to real-world...

This course will derive equilibrium outcomes across a variety of market structures and will begin by understanding equilibrium under a market structure called Perfect...

This course teaches core distributed computing concepts that underlie today’s and tomorrow’s cloud computing systems.

This course will explore in-depth the challenges for cloud networking—how do we build a network infrastructure that provides the agility to deploy virtual networks on a shared...

This course teaches how macroeconomic conditions play important roles in business decisions and performance. How aggregate income, unemployment, and inflation rates influence...

In this course students will build a practical framework to understand the critical linkages between organization design and the creation of economic value through execution.

Search engines are essential tools for managing and mining big text data. This course teaches how search engines work, the major search algorithms, and how to optimize search...

This course teaches how to take scattered data and organize it into groups for use in many applications, such as market analysis and biomedical data analysis, or as a...

This course teaches core distributed computing concepts that underlie today’s and tomorrow’s cloud computing systems.

This course teaches how to use the cloud. It also serves as an introduction to building applications for cloud computing based on emerging OpenStack and other platforms.

This course discusses the role of digital channels in an integrated marketing campaign and why you need a digital strategy.

This course teaches how to plan and execute process improvements with various frameworks and techniques.

This course explores algorithms for mining and analyzing big text data to discover interesting patterns, extract useful knowledge, and support decision making.