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The Segmentation, Targeting and Positioning (STP) process is the central element of the marketing strategy of a brand, and provides the three step structure to this course.

This online course gives an introduction to the main basic concepts, techniques, and skills required in order to implement an effective digital marketing strategy.

This series of online courses gives an introduction to online teaching methods and technologies.The courses cover topics such as:Best practices for online instruction, student...

This online course teaches how to deploy and run Microsoft Windows applications on the Google Cloud Platform.

This online course teaches how and why upright walking evolved. This unusual form of locomotion is a hallmark of being human. 

This online course explores statistical analysis through the use of a computer language (Wolfram). No prior coding experience necessary.

This online course discusses modern history from a global perspective. The course includes the following topics:From the Traditional to the Modern - Commercial and Military...

This course provides a view of the history of spaceflight, from early writings telling of human's fascination of space through the early Russian and American space stations.

This online lecture series explores the metaphysics of life and death. It discusses topics such as various arguments for the existence of the soul, personal identity,...

This course provides those involved in educating members of the health professions an asynchronous, interdisciplinary, and interactive way to obtain, expand, and improve their...

This online course series gives an introduction to secure coding and programming techniques for software developers. It includes the principles of secure coding, threat...

This online course series gives an introduction to the complex and changing landscape of healthcare and lifestyle medicine.

This online course examines the relation of advertising to society, culture, history, and the economy.

This online course teaches how to work and find clients as a professional freelancer.

This online course gives an introduction to computer science for business professionals. No prior knowledge of computers or programming is required.Topics include computational...

Appreciative Inquiry is a collaborative and constructive inquiry process that searches for everything that gives life to organizations, communities, and larger human systems....

In this online course, students will learn about fundamental changes in government, the economy, and society that took place between the late eighth and eleventh century. In...

This online course (MOOC) explores the basics of Machine Learning.The Stanford course provides a broad introduction to machine learning, datamining, and statistical pattern...

This online course gives an introduction to Japanese artists in the nineteenth century.

This online marketing course explores how to produce memorable content through quality storytelling.