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This online course program teaches foundational data skills for marketing. This includes collecting and analyzing data, modeling marketing scenarios, and using Excel, Tableau,...
This online course helps in demystifying the role of banking and financial markets in any country, the products and services they offer and the underlying market mechanisms.
This online course teaches about SEO and social media growth hacking strategies.
This online course introduces learners to the science of business analytics with applications in a marketing context.
This course will provide learners with a fundamental understanding of the characteristics and marketing strategies related to two key global industries, sports and...
This online course explains the fundamentals of marketing on Youtube.
This online course explores entry and location strategies for companies in the Chinese market.
This course will help its students to organize a strategy of identifying their perfect users and to find ways to connect with them. The participants will learn how to grow their...
This course offers an introduction to the functions of individual decision-makers—both consumers and producers—within the larger economic system. Emphasis is on the nature and...
This online course explores the business of beauty, including global marketing strategies and the country of origin effect.
This online course explores how to sell products, goods and services to Chinese consumers. The course discusses the behavioral characteristics of Chinese consumers as well as...
This online course gives an introduction to financial markets, including an overview of bonds, stocks, and the concept of risk and return.
This course will teach students about the way brands communicate with their audiences. They will learn about the challenges of managing a digital brand and how rich and...
This online course series explores the key drivers, players and features of global capital markets. It includes topics such as money markets, foreign exchange (FX), bond and...
In this course, students will learn the tools to analyze strategy across time (competitive dynamics), industries ( corporate strategy), geographies (international strategy), and...
This online course explores key strategies for optimizing urban freight transport based on recent developments in market understanding, vehicle technology and cooperative ventures.
This online course explores the European energy market and the economic principles behind it.
This online course gives an introduction to affiliate marketing, including effective promotional strategies with ads or organic traffic.
The purpose of this course is to present, analyze and discuss the different facets of business strategy formulation. It will cover a variety of business strategy topics...
This online course teaches the fundamentals of marketing in the internet, including SEO, Google Adwords, Facebook and email marketing.
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