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This online course explains the fundamentals of marketing on Youtube.
This online course teaches how to use Snapchat to generate high quality leads and traffic.
This online course series explores the esports and computer gaming industry from behind the scenes. The online program was designed for game developers, finance professionals,...
This online course explores how to work with customers, media channels, and the changing marketing landscape.
This course is an introduction to the microeconomic theory of markets: why we have them, how they work, what they accomplish.
This online course gives an introduction to global financial markets, including the structure and types of capital markets, and how to identify key participants and their impact...
This online course teaches outdoor and nature photography, including photo opportunities for marketable imagery.
This online course gives an introduction to Marketing Analytics. It provides learners with exposure to essential tools including exploratory data analysis, as well as regression...
This online course series explores the major advertising platforms, including: display, video, audio, sponsored, native, social media, search and programmatic. It also shows how...
This online course explores the basic building blocks of marketing as a part of the overall business strategy.
This online course examines the process by which marketing builds on a thorough understanding of buyer behavior to create value. Participants will learn the major elements of...
Predictive analytics is emerging as a competitive strategy across many business sectors and can set apart high performing companies. It aims to predict the probability of the...
The Segmentation, Targeting and Positioning (STP) process is the central element of the marketing strategy of a brand, and provides the three step structure to this course.
Content Strategy uses credible, trustworthy, transparent media to communicate stories and information to enhance an organization’s strategic goals. In this sequence of courses...
This online course looks at the two most fundamental aspects of the oil and gas industry, its operations and markets, each of which is addressed as a separate module in the...
In this economics and finance course, students will learn how the decisions made by economic agents are represented in the market as demand and supply of commodities. They will...
This course attempts to explain the role and the importance of the financial system in the global economy. The course also gives a picture of the kind of thinking and analysis...
This online course teaches the ins and outs of optimizing a website, from conducting an initial audit to presenting findings and recommendations. Hands-on activities include...
This online course gives an introduction to product management. It explores the roles and responsibilities of being a product manager and also includes topics such as managing a...
This online course explores how brands should be organized as a customer experience delivered by the entire organisation.
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