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This online course series explores the major advertising platforms, including: display, video, audio, sponsored, native, social media, search and programmatic. It also shows how...
This online course teaches the principles and strategies of social media marketing via Twitter, Pinterest, Instagram, YouTube, Facebook, Google and other advertising platforms.
This MOOC gives an introduction to Digital Marketing.The online course explores how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the...
This MOOC teaches common Mandarin Chinese business phrases and Chinese culture so that participants can communicate professionally in the largest market in the world.
This course covers the topics Asset Management, Demand Generation, Digital Marketing and Demand Optimisation and aims to reveal the journey from long-term asset development...
This online course explores how to assess global market opportunities and challenges while developing successful global marketing strategies.
This series of online courses gives participants a comprehensive introduction to the practice of management through the lens of four key disciplines: accounting, finance,...
This online course teaches how to use Snapchat to generate high quality leads and traffic.
In this series of online courses, participants will cover the concepts and tools they need to successfully develop a marketing strategy for a business, product or service.
This online course program gives an overview of digital advertising tactics. It includes topics such as search advertising (Google Ads), social media advertising (Facebook,...
This online course program gives an introduction to product management. Several individual online courses cover topics such as targeting customers, understanding user experience...
This online course helps to learn how to apply the concepts of advertising and marketing to branding.
This online course gives an introduction to financial markets, including an overview of bonds, stocks, and the concept of risk and return.
In this fifth course of the Social Marketing Specialization - "The Business of Social" - students will learn how to transform their organization's social marketing from an...
This online course explores key strategies for optimizing urban freight transport based on recent developments in market understanding, vehicle technology and cooperative ventures.
This online course shows how to create a business plan from scratch. It includes all key components such as the product or service description, market and competitor analysis,...
This online course teaches to predict financial crises, handle unfair trade practices and minimize risks when investing in emerging economies.
This online course teaches how to redesign and rank a real live client local business website on the 1st page of Google.
This course will give a detailed introduction to digital marketing.
This online course explains blockchain and distributed ledger technologies and explores some potential applications.
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