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This online course gives an introduction to the possibilities that exist to fund and market a film, and to create an audience for it.

This series of online courses gives a comprehensive introduction to public library management. It includes topics such as personnel management, budgeting and finance,...

This course discusses the introductory theory and strategy behind marketing analytics that provides marketers with the foundation needed to apply data analytics to real-world...

This online course explores how to sell products, goods and services to Chinese consumers. The course discusses the behavioral characteristics of Chinese consumers as well as...

In this series of online courses, participants will cover the concepts and tools they need to successfully develop a marketing strategy for a business, product or service.

This online course gives an introduction to financial markets, including an overview of bonds, stocks, and the concept of risk and return.

This course explores how a distribution strategy is part of the DNA of many companies and a correct channel management is key for the success of their product. Distribution...

After this course, participants will be able to contribute to the process of formulating pricing strategies for their own products and services, or those of their firm. This...

This online course explores some great options for managing important content once it's been created. Participants will look at media platforms and how best to tell an...

This course focuses on diverse and integrated markets for primary energy, and the essential considerations driving business leaders and policy makers in development of global...

This online course looks at the two most fundamental aspects of the oil and gas industry, its operations and markets, each of which is addressed as a separate module in the...

This online course (MOOC) explores the marketing and sales efforts needed for technology based companies.

This online course gives an introduction to options, option strategies and how to trade options.

This online course explores the practice of designing, sharing, and participating in a cohesive story experience across multiple traditional and digital delivery platforms - for...

This online course helps to gain in-depth knowledge of the U.S. MBS market and learn about basic features of agency and non-agency CMOs as well as important types of tranches.

This online course program aims to provide a contemporary perspective of the global marketplace and evaluate the most effective brand, communication and market entry strategies.

This online course gives an introduction to content marketing. It explores topics like ideas, design, and copywriting.

This online course gives a first introduction to social media marketing. The course is offered by Facebook.

This online course gives an introduction to affiliate marketing, including effective promotional strategies with ads or organic traffic.

This online course explores how brands should be organized as a customer experience delivered by the entire organisation.