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The purpose of this course is to present, analyze and discuss the different facets of business strategy formulation. It will cover a variety of business strategy topics...

This course discusses the role of digital channels in an integrated marketing campaign and why you need a digital strategy.

This online course series teaches core business skills in financial accounting, statistics, marketing, finance and strategy.

This online course helps to learn how to capitalize on understanding behavioral biases and irrational behavior in financial markets.

In this course, students will learn the tools to analyze strategy across time (competitive dynamics), industries ( corporate strategy), geographies (international strategy), and...

This series of online courses covers the fundamentals of surveys as used in market research, evaluation research, social science and political research, official government...

This online course explores how to sell products, goods and services to Chinese consumers. The course discusses the behavioral characteristics of Chinese consumers as well as...

This series of online courses equips individual investors and money managers with the skills required to develop their own trading strategies and test them.

As the fastest-growing sectors of the current global economy, both hospitality and healthcare services sector offer tremendous growth opportunities for incumbents and...

This course will look at visual communication and the ways participants can be more effective with their font choices, photography, and video. They will also dive deeper into...

This online course explores how to drive social media engagement by linking strategy and tactics and measuring results.

This online course focuses on pharmacoeconomic, marketing strategy, intellectual property strategy, portfolio management, managed markets and strategic alliances.

This online course teaches how to effectively apply marketing management theories and practices, including the marketing mix, through real-world business scenarios.

This online course explores the European energy market and the economic principles behind it.

This online course explores a ten-step process to data-driven market segmentation analysis.

This online course introduces learners to the science of business analytics with applications in a marketing context.

In this course, participants will learn how to think strategically and professionally about their career self-management. Through this course they will develop an objective,...

In this course, participants will dive into the concepts of rationality and irrationality and understand how they impact our investment decisions and what the consequences can...

This online course teaches how to perform as a ClickBank affiliate.

In this course, students will learn how to identify new opportunities to create value for empowered consumers, develop strategies that yield an advantage over rivals, and...