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This course will focus on contemporary challenges that managers and entrepreneurs in food and beverage businesses should be able to face; and will provide models and tools to...

This online course (MOOC) explores how strategy can be used to protect business innovation, when no other form of protection exist (e.g. copyright, patents, or trademarks). This...

This course explores the evolving world of business strategy, focusing on the increasingly important roles of design, user experience, and innovation in shaping competitive...

This course teaches the tools needed to analyze, evaluate and recommend specific actions organizations can take to grow their value and avoid common growth pitfalls.

In this course, students will look at how companies can build up and maintain their customer base by increasing switching costs and facilitating strategic customer lock-ins....

The “What Is Social?” course is for business owners, executives, and marketing professionals who want to significantly improve their abilities to grow their social strategy...

This online course explores global trends, their effects on consumer and labor markets, financial systems, and the business world. It includes aspects such as demographics,...

This series of online courses will delve into the marketing mix and the skill-set needed to implement successful marketing strategies.

This online course explores how to integrate Big Data into the business model of an organization or company.

This online course teaches various methods of building a robust back testing system for trading strategies.

This online course explores how to achieve business and career success, managers must manage risk (the Law Pillar) and create value (the Strategy Pillar) in a responsible manner...

In this course, the context is hosting an event and finding an appropriate venue for it. Participants will learn language and strategies for successful negotiations culminating...

This online course program explores the benefits and challenges of implementing artificial intelligence (AI) in organizations. It includes general implications and strategic...

This series of online courses examines the entrepreneurial mindset and skill sets, indicators of innovation opportunities, critical steps to bring innovations to the...

This course presents a starter kit of models: models of tipping points, models explain the wisdom of crowds, models that show why some countries are rich and some are poor, and...

This MOOC explores key marketing concepts to implement customer acquisition strategies to find the right customers and grow a business.

After this course, participants will be able to contribute to the process of formulating pricing strategies for their own products and services, or those of their firm. This...

The purpose of this course is to present, analyze and discuss the different facets of business strategy formulation. It will cover a variety of business strategy topics...

This online course explores the basic building blocks of marketing as a part of the overall business strategy.

This MOOC explores the interaction between strategy and sustainability.