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This course discusses the role of digital channels in an integrated marketing campaign and why you need a digital strategy.

This course covers how organizations create, capture, and maintain value, and how it is fundamental for sustainable competitive advantage

This course will evaluate the entire history of life on Earth within the context of our cutting-edge understanding of the Tree of Life.

This course will derive equilibrium outcomes across a variety of market structures and will begin by understanding equilibrium under a market structure called Perfect...

This online course explores how ethics and global business are connected.

This online course bridges accountancy to analytics. It is designed to help accounting students develop an analytical mindset and prepare them to use tools and programming...

This course builds on the theory and foundations of marketing analytics and focuses on practical application by demystifying the use of data in marketing and helping students...

This online course (MOOC) explores the right strategies for companies which plan to operate globally.

This course explores algorithms for mining and analyzing big text data to discover interesting patterns, extract useful knowledge, and support decision making.

This MOOC will explore further fundamentals regarding investments such as dividends, capital gains and taxes, fund performance and fees (part 2 of 2 MOOCs).

This short introductory online course (MOOC) teaches how 3D printers work and what people make with them. It also explores the future of 3D printing and discusses how this...

In this course students will understand how firms are organized, what factors must be taken into account in making critical design decisions, and what role managers play in...

This online course explores the concepts and applications related to financial-statement audits and the audit process.

This course teaches how managerial accounting is used to facilitate and guide business decisions. Topics will include planning (e.g., budgets), variance analysis, and overall...

This online course (MOOC) teaches fundamental concepts about the biology of lactation and the biology of the mammary gland.

This online course provides an in-depth exploration of desktop 3D printing hardware.

This online course explores the U.S. federal tax system as it relates to individuals, employees, and sole proprietors.

This online course explores current challenges and opportunities facing firms in the area of environmental sustainability.

This online course explores the proliferation of global brands, which brings diverse cultures to a consumer population that is also growing culturally diverse.

This online course gives an overview of the overall financial accounting structure and standards as well as of the fundamental accounting process used to prepare financial...