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This online course explores the business of beauty, including global marketing strategies and the country of origin effect.

The Segmentation, Targeting and Positioning (STP) process is the central element of the marketing strategy of a brand, and provides the three step structure to this course.

In this course, students will learn the tools to analyze strategy across time (competitive dynamics), industries ( corporate strategy), geographies (international strategy), and...

This course covers how organizations create, capture, and maintain value, and how it is fundamental for sustainable competitive advantage

This online course will help participants to determine growth strategies and how one can scale or replicate business plans internationally in order to reach a larger number of...

This online course explores how to achieve business and career success, managers must manage risk (the Law Pillar) and create value (the Strategy Pillar) in a responsible manner...

By taking this course, participants will be able to identify the critical information needed to develop a product and brand strategy that generates both quick-wins and long-term...

This course will explore the underlying theory and frameworks that provide the foundations of a successful business strategy and provide the tools you need to understand that...

This course focuses on the common human resource ("people") challenges faced by existing private businesses when they attempt to grow substantially

This online course explores the key aspects of digital transformation for companies, including strategy, core processes, and technology.The course was created by the University...

This online course explores the basic building blocks of marketing as a part of the overall business strategy.

This online course explores strategies for driving business success in the new digital economy.

This online course explores global trends, their effects on consumer and labor markets, financial systems, and the business world. It includes aspects such as demographics,...

This online course from Harvard Business School Online explores a simplified framework that can be applied to create value for customers, employees, and suppliers while...

In this course students will learn how organizations create, capture, and maintain value, and how it is fundamental for sustainable competitive advantage.

This online course teaches how to convert products to platforms and how to generate platform innovation.

This online course from Harvard Business School Online explores how to turn an idea into a viable venture. It shows how entrepreneurs validate concepts through structured...

This online course explores the strategy and tactics of influencer marketing as a practice of engaging experts with active networks to help achieve business goals.

This course provides an introduction of the fundamental principles of the role of accounting. Course topics include the role and different types of costing systems, analyses...

This online course covers eight trading strategies that work in emerging markets. These include strategies based on momentum, momentum crashes, price reversal, persistence of...