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In this course students will learn how organizations create, capture, and maintain value, and how it is fundamental for sustainable competitive advantage.

This course teaches the key facets of cost analysis. Topics will include types of costs, cost behavior, costing system design, activity-based costing, and cost-volume-profit...

In this online course, participants will complete a more detailed analysis of the elements of the marketing mix in order to conduct a thorough strategic analysis of marketing...

This online course teaches basic concepts underlying cloud services (see also Part 1).

This online course (MOOC) teaches a set of frameworks, tools and concepts in order to develop innovative strategies.

This course builds on the theory and foundations of marketing analytics and focuses on practical application by demystifying the use of data in marketing and helping students...

This course discusses the role of digital channels in an integrated marketing campaign and why you need a digital strategy.

The central themes of this course — knowing yourself and your values, recognizing and meeting ethical challenges, using an analytical decision-making framework, identifying...

This online course explores strategies and tactics for forming, financing and launching a new venture. It includes the formation of the organization, developing customer...

This online course explores the earlier stages of the entrepreneurial venture process.

This online course introduces innovative approaches to learning and teaching, with a focus on the use of e-learning and social web technologies.

This online course gives an introduction to the U.S. federal income taxation of pass-through business entities, including Subchapter S corporations, partnerships, and limited...

This MOOC explores the fundamental principles of trading off risk and return, portfolio optimization, and security pricing. It includes risk-return models such as the Capital...

This online course examines the process by which marketing builds on a thorough understanding of buyer behavior to create value. Participants will learn the major elements of...

This online course bridges accountancy to analytics. It is designed to help accounting students develop an analytical mindset and prepare them to use tools and programming...

This course teaches how to plan and execute process improvements with various frameworks and techniques.

This course is designed to provide a basic understanding of financial statements with an emphasis on the income statement.

This MOOC will explore further fundamentals regarding investments such as dividends, capital gains and taxes, fund performance and fees (part 2 of 2 MOOCs).

This online course introduces learners to the science of business analytics with applications in a marketing context.

This course teaches core distributed computing concepts that underlie today’s and tomorrow’s cloud computing systems.