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This online course explores the strategy and tactics of influencer marketing as a practice of engaging experts with active networks to help achieve business goals.
This MOOC explores key marketing concepts to implement customer acquisition strategies to find the right customers and grow a business.
In this course, students will learn the tools to analyze strategy across time (competitive dynamics), industries ( corporate strategy), geographies (international strategy), and...
In order to effectively manage and operate a business, managers and leaders need to understand the market characteristics and economic environment they operate in. In this...
This online course program explores the fundamentals of running a biobased business. The courses include topics such as biobased materials, biobased investments and innovations,...
This online course explores strategies for driving business success in the new digital economy.
This extensive series of online courses is a guide for participants to creating their own business. The course covers a progression of topics necessary for successful business...
This online course from Harvard Business School Online explores how to turn an idea into a viable venture. It shows how entrepreneurs validate concepts through structured...
This course teaches to match markets to social strategies to profitably grow a business. It focuses on social media tools and platforms to design, manage, and optimize social...
This online course gives an introduction to digital transformation in a business environment. It explores the critical function of strategic thinking in the digital age, the...
This series of online courses explores the impact of digital transformation on financial services. It includes topics such as digital competition, FinTech competitors of...
This online course series explores how to develop business strategies for social impact. The courses discuss various aspects of social entrepreneurship.
This series of online courses examines the entrepreneurial mindset and skill sets, indicators of innovation opportunities, critical steps to bring innovations to the...
This online course (MOOC) explores various online marketing opportunities and how to use the Internet, social media, and digital analytics to successfully market a business.
This online course explores the key aspects of digital transformation for companies, including strategy, core processes, and technology.The course was created by the University...
After this course, participants will be able to contribute to the process of formulating pricing strategies for their own products and services, or those of their firm. This...
This online course covers the marketing plan, a statement of the marketing strategy and the time-related details for carrying out this strategy.
This online course gives an introduction to the concept of design thinking and its application within a context of business strategy and entrepreneurship. It includes case...
In this introductory, self-paced course, students will learn multiple theories of organizational behavior and apply them to actual cases of organizational change.
This online course series explores how to apply the foundational principles of finance to business problems and strategies. It shows the theory and practice of financial...
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