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This series of online courses will delve into the marketing mix and the skill-set needed to implement successful marketing strategies.

This online course explores the key aspects of digital transformation for companies, including strategy, core processes, and technology.The course was created by the University...

This series of online courses explores the fundamental theories and concepts of strategy and organization. The courses cover basic and advanced competitive strategy as well as...

This online course from Harvard Business School Online explores the real-world tools and strategies needed to excel in decision-making, implementation, organizational learning,...

This online course explores global trends, their effects on consumer and labor markets, financial systems, and the business world. It includes aspects such as demographics,...

After this course, participants will be able to contribute to the process of formulating pricing strategies for their own products and services, or those of their firm. This...

This online course from Harvard Business School Online aims to explore the skills and techniques to develop executive-level strategy, organize for innovation, and discover...

This online course teaches the creation of a Business Plan. It includes examples and a template to create a great business model and shows how to develop a strategy and ideas to...

The Segmentation, Targeting and Positioning (STP) process is the central element of the marketing strategy of a brand, and provides the three step structure to this course.

This online course program explores the fundamentals of running a biobased business. The courses include topics such as biobased materials, biobased investments and innovations,...

This online course program explores the fundamentals of AI and Machine Learning in a business context (no prior experience required). The courses explain the basics of AI and...

This course is designed to introduce participants to the field of integrated marketing communications (IMC) and aims to increase their understanding of important issues in...

This online course series gives an introduction to networking in English, including email, conversational strategies, and more.

This online course program aims to give learners a sound working knowledge of business strategy, decision-making, business models and the pros and cons of strategic choices. It...

This online course from Harvard Business School Online explores a simplified framework that can be applied to create value for customers, employees, and suppliers while...

This online course from Harvard Business School Online explores how to turn an idea into a viable venture. It shows how entrepreneurs validate concepts through structured...

This course provides an introduction of the fundamental principles of the role of accounting. Course topics include the role and different types of costing systems, analyses...

This online course explores entry and location strategies for companies in the Chinese market.

In this introductory, self-paced course, students will learn multiple theories of organizational behavior and apply them to actual cases of organizational change.

This online course explores how to integrate Big Data into the business model of an organization or company.