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In this course students will build a toolbox of techniques to execute today's business strategies to help them succeed.
This online course teaches various methods of building a robust back testing system for trading strategies.
This online course gives an introduction to the concept of design thinking and its application within a context of business strategy and entrepreneurship. It includes case...
This online course aims to provide a comprehensive overview of debt sustainability analysis (DSA) and a medium-term debt management strategy framework adopted by the IMF and the...
In this course students will understand how firms are organized, what factors must be taken into account in making critical design decisions, and what role managers play in...
This course discusses the role of digital channels in an integrated marketing campaign and why you need a digital strategy.
This course covers how organizations create, capture, and maintain value, and how it is fundamental for sustainable competitive advantage
This online course teaches how to convert products to platforms and how to generate platform innovation.
This online course discusses advanced concepts of Game Theory.The course includes social choice theory (i.e., collective decision making), mechanism design, and auctions. (Note:...
The purpose of this course is to present, analyze and discuss the different facets of business strategy formulation. It will cover a variety of business strategy topics...
In this third course in the Social Marketing Specialization - "The Engagement & Nurture Marketing Strategies" - students will learn two of the most effective social...
This online course explores the strategy and tactics of influencer marketing as a practice of engaging experts with active networks to help achieve business goals.
This course explores the emerging relationships between sustainability issues and competitive advantage. Building on the basic concepts of strategic management, this course will...
In this course, students will learn how to identify new opportunities to create value for empowered consumers, develop strategies that yield an advantage over rivals, and...
This online course teaches strategies and skills for managing luxury brands within the hotel and tourism industry.
In this fifth course of the Social Marketing Specialization - "The Business of Social" - students will learn how to transform their organization's social marketing from an...
This online course teaches how to evaluate own strategy, as well as how to locate sources of potential competitive advantage from a perspective that encompasses the internal,...
In this course, students will learn the tools to analyze strategy across time (competitive dynamics), industries ( corporate strategy), geographies (international strategy), and...
This online course explores how to design effective strategy processes, analyze shifting industry structures and develop new capabilities in times of industry transition.
This online course (MOOC) explores the needs of omnichannel customers and how to make the transition from a traditional retailer to omnichannel.
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