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This course discusses the role of digital channels in an integrated marketing campaign and why you need a digital strategy.
This series of online courses (MOOCs) teaches how to create and report an organization’s financial statements. It includes 4 courses and a project (case study).
This series of MOOCs teaches critical business management competencies to create, measure, and maximize value.
This course builds on the theory and foundations of marketing analytics and focuses on practical application by demystifying the use of data in marketing and helping students...
In this course students will learn how organizations create, capture, and maintain value, and how it is fundamental for sustainable competitive advantage.
This course teaches how to plan and execute process improvements with various frameworks and techniques.
This course teaches how to transform information from a format efficient for computation into a format efficient for human perception, cognition, and communication and explores...
This online course gives an introduction to the formal foundations and technical terms of financial accounting. This is a prerequisite to understand advanced topics in...
This online course explores the U.S. federal tax system as it relates to individuals, employees, and sole proprietors.
This course focuses on the major design tools used in the creation of an Application Specific Integrated Circuit (ASIC) or System on Chip (SoC) design.
Search engines are essential tools for managing and mining big text data. This course teaches how search engines work, the major search algorithms, and how to optimize search...
This course teaches the general concepts of data mining along with basic methodologies and applications. Then dives into one subfield in data mining: pattern discovery. It...
This online course (MOOC) teaches participants how to be better creative collaborators.
This course teaches how managerial accounting is used to facilitate and guide business decisions. Topics will include planning (e.g., budgets), variance analysis, and overall...
In this course, participants will learn the language of uncertainty and the statistical methods for making inferences and decisions on the basis of limited information and data....
This course teaches how to use the cloud. It also serves as an introduction to building applications for cloud computing based on emerging OpenStack and other platforms.
This course teaches core distributed computing concepts that underlie today’s and tomorrow’s cloud computing systems.
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