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This course discusses the role of digital channels in an integrated marketing campaign and why you need a digital strategy.
This course focuses on data science in real life. It will contrast the ideal with what happens in real life. By contrasting the ideal, students will learn key concepts that will...
This online course explores how to write in a business environment.The course analyzes various documents and formats, such as emails, memos, presentations, and press releases....
What is the purpose of government? Why should we have a State? What kind of State should we have? The aim of the course is to provide participants with a deeper and more...
In this fifth course of the Social Marketing Specialization - "The Business of Social" - students will learn how to transform their organization's social marketing from an...
This course examines how the idea of "the modern" develops at the end of the 18th century in European philosophy and literature, and how being modern became one of the crucial...
This course addresses how firms can most effectively convert inputs into final output and then covers determining the best price-output combination for a firm and how this...
This course is for aspiring or active entrepreneurs who wants to understand how to secure funding for their company. This course will demystify key financing concepts to give...
The focus of this course is to heighten students’ awareness of workplace communication, and add new interpersonal skills, with the end result of becoming a more competent...
This course is designed for students, business analysts, and data scientists who want to apply statistical knowledge and techniques to business contexts. For example, it may be...
This course teaches how to better and more successfully engage ELL(s) and their families in the school and community.
This course teaches the concepts and mathematical methods behind the most powerful and universal metrics used by Data Scientists to evaluate the uncertainty-reduction – or...
This course covers the topics Asset Management, Demand Generation, Digital Marketing and Demand Optimisation and aims to reveal the journey from long-term asset development...
This course shows how to develop insights on navigating the innovation process from idea generation to commercialization, build knowledge on how to create strategies to bring...
By introducing three types of academic essays, this course will especially help prepare students for work in college classes, and anyone who wants to improve his or her writing...
In this course students will learn how to read carefully, write effective arguments, understand the writing process, engage with others' ideas, cite accurately, and craft...
In this course students will be able to gain and apply their knowledge and understanding of personal and professional awareness, organization and commitment, and use the tools,...
This course teaches how managerial accounting is used to facilitate and guide business decisions. Topics will include planning (e.g., budgets), variance analysis, and overall...
This course will derive equilibrium outcomes across a variety of market structures and will begin by understanding equilibrium under a market structure called Perfect...
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