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This course covers both the dynamics and the global aspects of strategic management. With cases drawn from leading companies like Disney, Microsoft and Zappos, students will...
In this course, students will learn the tools to analyze strategy across time (competitive dynamics), industries ( corporate strategy), geographies (international strategy), and...
This online course (MOOC) explores the right strategies for companies which plan to operate globally.
This course focuses on the common human resource ("people") challenges faced by existing private businesses when they attempt to grow substantially
This online course explores entry and location strategies for companies in the Chinese market.
This online course explores the concepts and frameworks needed to ensure that an organisation can adapt to a shifting business environment.
This course focuses on the common growth challenges faced by existing private businesses when they attempt to grow substantially.
In this course, the context is hosting an event and finding an appropriate venue for it. Participants will learn language and strategies for successful negotiations culminating...
In this series of online courses, participants will cover the concepts and tools they need to successfully develop a marketing strategy for a business, product or service.
This online course program gives an introduction to cybersecurity concepts and how they apply to a business environment. It also covers threat mitigation strategies from an...
This series of online courses will delve into the marketing mix and the skill-set needed to implement successful marketing strategies.
This online course gives an introduction to strategic foresight, its main methods and tools and their application in public and private organisations. It aims to show how to get...
This online course gives an introduction to the concept of design thinking and its application within a context of business strategy and entrepreneurship. It includes case...
This online marketing course explores what brands are and how they can be positioned.
This course provides practical proven tools for transforming an idea into a product or service that creates value for others. As students acquire these tools, they learn how to...
In this course -- the first of a three-course specialization tailored specifically for the age of creativity and innovation -- students will discuss the challenges of strategy...
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