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In this course, students will learn how to identify new opportunities to create value for empowered consumers, develop strategies that yield an advantage over rivals, and...

In this course students will build a toolbox of techniques to execute today's business strategies to help them succeed.

This online course program gives an overview of digital advertising tactics. It includes topics such as search advertising (Google Ads), social media advertising (Facebook,...

This course discusses the role of digital channels in an integrated marketing campaign and why you need a digital strategy.

This online course teaches more than twenty-five Gmail techniques and strategies like Gmail Filters, Security, IFTTT, etc.

This series of online courses (MOOCs) explores professional pricing strategies to increase price realization and maximize profits. The courses were developed together with the...

This series of MOOCs explores how to leverage data and analytics to drive managerial decisions and marketing strategy.

In this introductory, self-paced course, students will learn multiple theories of organizational behavior and apply them to actual cases of organizational change.

This online course explores the strategy and tactics of influencer marketing as a practice of engaging experts with active networks to help achieve business goals.

This course teaches the tools needed to analyze, evaluate and recommend specific actions organizations can take to grow their value and avoid common growth pitfalls.

This course intends to teach givers of all ages, backgrounds, incomes and experiences to give more effectively and will teach how to assess nonprofits, create a high-impact...

This course will provide learners with a fundamental understanding of the characteristics and marketing strategies related to two key global industries, sports and...

In this series of online courses, participants will cover the concepts and tools they need to successfully develop a marketing strategy for a business, product or service.

This online course discusses advanced concepts of Game Theory.The course includes social choice theory (i.e., collective decision making), mechanism design, and auctions. (Note:...

This series of online courses examines the entrepreneurial mindset and skill sets, indicators of innovation opportunities, critical steps to bring innovations to the...

This online course program explores the fundamentals of running a biobased business. The courses include topics such as biobased materials, biobased investments and innovations,...

This online course gives an introduction to investing. It includes active and passive investment strategies and covers topics such as stocks, bonds, gold/commodities, funds, and...

This MOOC gives participants an introduction to Venture Capital. It teaches students how to get the money needed to run their startup. They will learn who venture capitalists...

This online course program explores the fundamentals of internationalization and localization strategies within the context of digital products and content.

This online course (MOOC) explores the way a firm’s organization should be designed to compete effectively.