This course covers both the dynamics and the global aspects of strategic management. With cases drawn from leading companies like Disney, Microsoft and Zappos, students will learn how to evaluate industry evolution, build and sustain competitive advantage, formulate and assess business strategies, and align efforts to organizational strategy.
| Dozent: | Professor Michael J. Lenox |
| Bereitgestellt von: | Coursera |
| Kurssprache: | Englisch |
| Kosten: | Ja (siehe Anbieterseite) |
| Level: | Anfänger |
| Zertifikat erhältlich? | (Gebühr) |
| Format: | Online-Studium |
Wie gefällt Dir der Kurs 'Business Strategy Specialization'?
