This online course examines the process by which marketing builds on a thorough understanding of buyer behavior to create value. Participants will learn the major elements of the marketing mix: product policy, channels of distribution, communication, and pricing.
| Dozent: | Professor Hayden Noel |
| Bereitgestellt von: | Coursera |
| Kurssprache: | Englisch |
| Kosten: | kostenlos |
| Level: | Anfänger |
| Zertifikat erhältlich? | (Gebühr) |
| Format: | MOOC/Online-Kurs |
Wie gefällt Dir der Kurs 'Developing a Winning Marketing Strategy'?
