This online course gives an introduction to digital transformation in a business environment. It explores the critical function of strategic thinking in the digital age, the role of data and analytics in creating value, the challenge of establishing a dominant platform, the impact of digital technologies on competition, and the importance of appropriating value from innovation.
Dozent: | Professor Michael Lenox |
Bereitgestellt von: | Coursera |
Kurssprache: | Englisch |
Kosten: | kostenlos |
Level: | Anfänger |
Zertifikat erhältlich? | (Gebühr) |
Format: | MOOC/Online-Kurs |
Wie gefällt Dir der Kurs 'Digital Business Strategy'?