 
                        This fourth course of the Social Marketing Specialization - "Content, Advertising & Social IMC" - teaches how marketers are successfully navigating today's media landscape and why developing engaging content for an audience is an essential component in effective social marketing.
| Instructor: | Randy Hlavac | 
| Provided by: | Coursera | 
| Course language: | English | 
| Fees: | free course | 
| Level: | intermediate | 
| Certificate available? | (fee) | 
| Format: | MOOC/online course | 
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