Interested in online learning?

Edukatico will keep you updated from time to time. (You can stop this at any time.)

Edx
Provider: edX
Go to online course
Transparency note: Some course providers support the operation of our search portal with referral commissions.

Content

This online course teaches how to identify your most valuable customers to develop and implement customer-centric strategies and maximize their strategic value. It includes topics such as:

  • Make an informed decision about whether, how, and when to invest in customer centricity
  • Make the case for customer centricity in your organization
  • Find a balance in your organization between customer-centric and product-centric efforts
  • Decide what initial experiments your company should invest in to achieve customer centricity
  • Choose metrics to gauge and guide ongoing customer-centric efforts

Wharton School of the University of Pennsylvania

Instructor: Pete Fader
Provided by: edX
Course language: English
Fees: free course
Level: intermediate
Certificate available? (fee)
Format: MOOC/online course
Go to online course
Transparency note: Some course providers support the operation of our search portal with referral commissions.
You need to accept cookies for external services to see this content.

How do you like the course 'Managing the Value of Customer Relationships'?

Other online courses in Business, Management, Economics