This course gives the tools to measure brand and customer assets, perform regression analysis, and design experiments as a way to evaluate and optimize marketing campaigns.
| Instructor: | Professor Rajkumar Venkatesan |
| Provided by: | Coursera |
| Course language: | English |
| Fees: | free course |
| Level: | beginner |
| Certificate available? | (fee) |
| Format: | MOOC/online course |
How do you like the course 'Marketing Analytics'?
