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This online course explores how brands should be organized as a customer experience delivered by the entire organisation.

This online course gives an introduction to the four P’s of Marketing (Product, Pricing, Promotion and Place) and forces participants to strategically analyze their product or...

This online marketing course explores how to produce memorable content through quality storytelling.

This online course shows how to attract hyper-targeted instagram followers, convert followers to paying customers and expand a brand using instagram.

This online course explores how to drive social media engagement by linking strategy and tactics and measuring results.

This online course explores how to measure, manage and analyze customer data to make effective marketing decisions.

By taking this course, participants will be able to identify the critical information needed to develop a product and brand strategy that generates both quick-wins and long-term...

This series of MOOCs gives an introduction to Business English, where participants will learn to communicate about topics such as management, finance and marketing.

In this online course, participants learn how to use evangelism as an effective marketing technique. The teacher was previously chief evangelist of Apple.

This course offers a unique perspective into the differentiating aspects of business to business (B2B) marketing that can be contrasted to traditional business to consumer (B2C)...

This online course gives an introduction to Competitive Strategy.The video course (MOOC) explores how businesses and organizations behave in situations in which strategic...

This online marketing course explores what brands are and how they can be positioned.

In this course, participants will learn how to use strategic marketing and personal branding techniques for designing, enhancing, and promoting their professional image.

This online course teaches how to make and market apps for Android 7 Nougat by building real apps including Uber, Whatsapp and Instagram clones.

This course explores how a distribution strategy is part of the DNA of many companies and a correct channel management is key for the success of their product. Distribution...

This course is designed to provide participants with an understanding of the essential elements of successful scaling, including an overview of demand generation, customer...

After this course, participants will be able to contribute to the process of formulating pricing strategies for their own products and services, or those of their firm. This...

This course will develop an innovative mindset and expertise in how firms successfully create new ideas for marketing new products. The syllabus also includes sessions about...

This course introduces students to the real world challenges of implementing machine learning based trading strategies including the algorithmic steps from information gathering...

This online course gives an introduction to SQL and MySQL and shows how to use it for business analysis, marketing, and other data driven use cases.