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This online course gives an introduction to key brand management terminology and principles.
This online course gives an introduction to trading in the stock market, including day trading, swing trading, and financial trading. It also includes modules on topics such as...
This course will teach students about the way brands communicate with their audiences. They will learn about the challenges of managing a digital brand and how rich and...
This online course teaches how to use social media and word of mouth to spread your message and grow your business.
This online course explores how to design a marketing campaign, create brand excitement and attract engaged customers.
This online course gives an introduction to neuromarketing, including tools such as web cameras, eye-tracking, and brain scanners.
This online course will explore how to use observational tools and other techniques for idea generation and will talk about how to evaluate the good ideas from the bad. The goal...
This online course explores the production of beer, beer culture, marketing strategies, and its effects on the human body and health.
This online course examines the financial markets and the role that risk management tools play in the global economy.
This online course teaches the fundamentals of marketing in the internet, including SEO, Google Adwords, Facebook and email marketing.
This online course teaches how to develop, manage and protect a company´s online reputation through social media including Facebook and Twitter.
This online course (MOOC) explores various online marketing opportunities and how to use the Internet, social media, and digital analytics to successfully market a business.
This online course helps to become an informed investor by providing learners with the essential concepts for long-term success in managing money. It gives a broad overview of...
This online course teaches how to create a Twitter marketing system, build relationships with Twitter followers, and convert engaged Twitter followers to business leads.
This online course teaches how to create a winning SEO Strategy with keyword research, On-page SEO and backlinks.
This course covers three core topics in customer loyalty: branding, customer centricity, and practical, go-to-market strategies.
This course covers the topics Asset Management, Demand Generation, Digital Marketing and Demand Optimisation and aims to reveal the journey from long-term asset development...
This course brings together two key subjects, International Marketing and Cross Industry Innovation. It will provide the basic foundations of international marketing and then...
This course offers an introduction to the functions of individual decision-makers—both consumers and producers—within the larger economic system. Emphasis is on the nature and...
This online course explores some great options for managing important content once it's been created. Participants will look at media platforms and how best to tell an...
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