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This online course gives an introduction to the generation and transmission of electricity. It also explores the electric industry’s core activities.
This course is an introduction to the microeconomic theory of markets: why we have them, how they work, what they accomplish.
This online course examines the financial markets and the role that risk management tools play in the global economy.
This online course examines the process by which marketing builds on a thorough understanding of buyer behavior to create value. Participants will learn the major elements of...
Participants of this course will understand the content marketing and social media ecosystems and how these interconnected channels drive search results to a website. They will...
This online course gives the learner an in-depth view of the intellectual property creation that is vital to creating breakthrough technologies. Included is an understanding of...
This online course explores how to design a marketing campaign, create brand excitement and attract engaged customers.
In this, the third Content Strategy course, participants will learn actionable ways to grow internal and external audiences. They will deepen their understanding about those...
This online course explores a ten-step process to data-driven market segmentation analysis.
This online course explores how to create creative advertising campaigns.
This online course explores the basic building blocks of marketing as a part of the overall business strategy.
This MOOC gives an introduction to Behavioral Finance, which is the study of financial decision-making errors that can be avoided, if participants in markets are familiar with...
This online course is to equip the learner with the knowledge required to comprehend the literature on anomalies so that he can replicate the strategies discovered by the extant...
This online course gives an introduction to the structure and trading conventions of the foreign exchange markets.
In this third course in the Social Marketing Specialization - "The Engagement & Nurture Marketing Strategies" - students will learn two of the most effective social...
This online course explores the varied and changing approaches to digital marketing, such as mobile and omnichannel marketing and attribution and marketing mix modeling.
This online course gives a first introduction to social media marketing. The course is offered by Facebook.
This course will provide learners with a fundamental understanding of the characteristics and marketing strategies related to two key global industries, sports and...
This online course teaches how to develop, manage and protect a company´s online reputation through social media including Facebook and Twitter.
This online course explores how firms and markets function from a distinctly strategic perspective. It also covers the aspects of value creation and, importantly, of competitive...
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