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This online course teaches about the characteristics of U.S. mortgage-backed securities and various agencies within the market in this comprehensive overview.

This course discusses the introductory theory and strategy behind marketing analytics that provides marketers with the foundation needed to apply data analytics to real-world...

This online course explores the practice of designing, sharing, and participating in a cohesive story experience across multiple traditional and digital delivery platforms - for...

This course teaches how to take scattered data and organize it into groups for use in many applications, such as market analysis and biomedical data analysis, or as a...

Predictive analytics is emerging as a competitive strategy across many business sectors and can set apart high performing companies. It aims to predict the probability of the...

This is not a standard business course on writing job applications and practicing interview techniques. Students will learn how to unlock their personal and professional...

This course begins by further exploring firm behavior in imperfectly competitive market settings: how firms with monopoly power can increase profits through price...

This online course helps to learn how to apply the concepts of advertising and marketing to branding.

In this economics and finance course, students will learn how the decisions made by economic agents are represented in the market as demand and supply of commodities. They will...

As the fastest-growing sectors of the current global economy, both hospitality and healthcare services sector offer tremendous growth opportunities for incumbents and...

This online course (MOOC) explores the marketing and sales efforts needed for technology based companies.

In this course, students will learn the tools to analyze strategy across time (competitive dynamics), industries ( corporate strategy), geographies (international strategy), and...

This introductory economics course offers a thorough view of markets, including their strengths and failures. Participants will learn how to view markets from an economist’s...

This online course gives an introduction to the different digital marketing strategies and techniques that are available for businesses to use.

Ever wondered why some things become popular, and other don’t? This course explains how things catch on and by the end, students will have a better understanding of how to craft...

This course addresses how firms can most effectively convert inputs into final output and then covers determining the best price-output combination for a firm and how this...

This online course explores how to work with customers, media channels, and the changing marketing landscape.

This course will teach students about the way brands communicate with their audiences. They will learn about the challenges of managing a digital brand and how rich and...

This online course explores how to create creative advertising campaigns.

This online course teaches how to drive social media engagement by linking strategy and tactics and measuring results.