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By taking this course, participants will be able to identify the critical information needed to develop a product and brand strategy that generates both quick-wins and long-term...
This online course covers eight trading strategies that work in emerging markets. These include strategies based on momentum, momentum crashes, price reversal, persistence of...
This online course (MOOC) explores various online marketing opportunities and how to use the Internet, social media, and digital analytics to successfully market a business.
This online course explores the ways of building a portfolio of strategies and integrating the same into a hedge fund.
This online course is to equip the learner with the knowledge required to comprehend the literature on anomalies so that he can replicate the strategies discovered by the extant...
This course covers how organizations create, capture, and maintain value, and how it is fundamental for sustainable competitive advantage
The purpose of this course is to present, analyze and discuss the different facets of business strategy formulation. It will cover a variety of business strategy topics...
This online course (MOOC) explores the right strategies for companies which plan to operate globally.
This course focuses on the social, political, economic and institutional environment of countries. This environmental context molds the country's objectives, defines the...
This course covers how to pay employees. It begins by asking: "What kind of a person do I need to attract, retain, and motivate for my business to succeed?" From here, it will...
This online course explores how firms and markets function from a distinctly strategic perspective. It also covers the aspects of value creation and, importantly, of competitive...
This MOOC explores how technology is influencing today’s business environment and how to develop successful strategies and business models amid uncertainty in the digital age.
This online course explores strategies for driving business success in the new digital economy.
This course focuses on the common human resource ("people") challenges faced by existing private businesses when they attempt to grow substantially
This course teaches the tools needed to analyze, evaluate and recommend specific actions organizations can take to grow their value and avoid common growth pitfalls.
This course provides an introduction of the fundamental principles of the role of accounting. Course topics include the role and different types of costing systems, analyses...
The purpose of this course is to provide a core understanding of the fundamentals of revenue management, which ties into the larger picture of revenue strategy. The course is...
In this fifth course of the Social Marketing Specialization - "The Business of Social" - students will learn how to transform their organization's social marketing from an...
This course explores how a distribution strategy is part of the DNA of many companies and a correct channel management is key for the success of their product. Distribution...
This course will explore the underlying theory and frameworks that provide the foundations of a successful business strategy and provide the tools you need to understand that...
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