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This course explores several key issues related to companies, investors, and the interaction between them in the capital markets.
This online course gives an introduction to Marketing Analytics. It provides learners with exposure to essential tools including exploratory data analysis, as well as regression...
In this course, students will learn how to identify new opportunities to create value for empowered consumers, develop strategies that yield an advantage over rivals, and...
This online course explores the economics of artificial intelligence (AI) and the implications for economic growth and labor markets.
This online course helps in demystifying the role of banking and financial markets in any country, the products and services they offer and the underlying market mechanisms.
This online course teaches about the characteristics of U.S. mortgage-backed securities and various agencies within the market in this comprehensive overview.
In this course, students will learn the tools to analyze strategy across time (competitive dynamics), industries ( corporate strategy), geographies (international strategy), and...
This online course gives an introduction to financial markets, including an overview of bonds, stocks, and the concept of risk and return.
This course is an introduction to the microeconomic theory of markets: why we have them, how they work, what they accomplish.
This online course gives an introduction to the economics of real-world energy markets, and discusses how various policies can address the impact of rising global energy demand...
This is an introductory course on options and other financial derivatives, and their applications to risk management. It includes the Black-Scholes-Merton model and other...
This online course (MOOC) explores the core strategies content marketers use to acquire and retain customers profitably.
This course will teach students about the way brands communicate with their audiences. They will learn about the challenges of managing a digital brand and how rich and...
This course discusses the role of digital channels in an integrated marketing campaign and why you need a digital strategy.
This online course explores the European energy market and the economic principles behind it.
This online course teaches how to use social media and word of mouth to spread your message and grow your business.
This online course explores how artificial intelligence drives digital transformation in marketing. It examines three key forces that enable AI in marketing strategies...
This online course explores how to sell products, goods and services to Chinese consumers. The course discusses the behavioral characteristics of Chinese consumers as well as...
This online course explores how firms and markets function from a distinctly strategic perspective. It also covers the aspects of value creation and, importantly, of competitive...
This online course explores key strategies for optimizing urban freight transport based on recent developments in market understanding, vehicle technology and cooperative ventures.
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