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This online course teaches the basics of market structure, including key market participants and what determines a market´s development.
This course will equip students with concepts and tools to build operations in a way that not only supports their competitive strategy, but also allows them to create new...
This online course explores the basics of influencer marketing and how to create branded content with influencers.
This course discusses the role of digital channels in an integrated marketing campaign and why you need a digital strategy.
This online course teaches about technology´s impact on financial markets and the characteristics of financial instruments that are traded on electronic markets.
This online course program explores the interconnectedness of the global capital markets with a practical emphasis on trading. It also shows how to trade assets such as options,...
This online course will help to learn how companies decide on how much debt to take, and whether to raise capital from markets or from banks.
This online course explores the basic building blocks of marketing as a part of the overall business strategy.
This online course program teaches the basics of digital marketing. The program aims to cover all key aspects of modern digital marketing techniques, such as content marketing,...
This series of online courses equips individual investors and money managers with the skills required to develop their own trading strategies and test them.
In this course, participants will learn about how different markets around the world can interact to create value for, and effectively manage the risk of, corporations and their...
Participants of this course will become familiar with the general structure of primary and secondary equity markets from a domestic and international perspective. Beginning with...
This course will give a detailed introduction to digital marketing.
This online course examines the process by which marketing builds on a thorough understanding of buyer behavior to create value. Participants will learn the major elements of...
This is an introductory course on options and other financial derivatives, and their applications to risk management. It includes the Black-Scholes-Merton model and other...
This online course gives an introduction to key brand management terminology and principles.
This series of MOOCs explores how to leverage data and analytics to drive managerial decisions and marketing strategy.
This online course shows how to attract hyper-targeted instagram followers, convert followers to paying customers and expand a brand using instagram.
This course is designed for students, business analysts, and data scientists who want to apply statistical knowledge and techniques to business contexts. For example, it may be...
This online course program gives an introduction to applying Data Science to product management. It explores how to apply data science techniques, data engineering processes,...
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