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This online course teaches how to assess the challenges and key opportunities of the globalized market economy.
This online course gives an introduction to digital advertising (search, banner, social media, and more).
This online course looks at the two most fundamental aspects of the oil and gas industry, its operations and markets, each of which is addressed as a separate module in the...
This online course provides a quantitative and model-based introduction to basic economic principles. The course also teaches how to apply these principles to make sense of a...
This online course gives an introduction to financial markets, including an overview of bonds, stocks, and the concept of risk and return.
This course brings together two key subjects, International Marketing and Cross Industry Innovation. It will provide the basic foundations of international marketing and then...
This online course is to equip the learner with the knowledge required to comprehend the literature on anomalies so that he can replicate the strategies discovered by the extant...
This series of MOOCs explores how to leverage data and analytics to drive managerial decisions and marketing strategy.
This online course will help to learn how companies decide on how much debt to take, and whether to raise capital from markets or from banks.
This MOOC teaches common Mandarin Chinese business phrases and Chinese culture so that participants can communicate professionally in the largest market in the world.
This course explores several key issues related to companies, investors, and the interaction between them in the capital markets.
This online course explores the risks and opportunities that climate change presents to financial markets. It includes opinions from a range of investment industry leaders and...
In this, the third Content Strategy course, participants will learn actionable ways to grow internal and external audiences. They will deepen their understanding about those...
This online course teaches how to effectively apply marketing management theories and practices, including the marketing mix, through real-world business scenarios.
This online lecture series explores new technologies that are disrupting the financial services industry, including AI, deep learning, blockchain technology and open APIs. The...
In this series of online courses, participants will gain a firm understanding of corporate finance. The courses include accounting principles and financial analysis, how value...
This series of online courses covers the fundamentals of surveys as used in market research, evaluation research, social science and political research, official government...
This course will derive equilibrium outcomes across a variety of market structures and will begin by understanding equilibrium under a market structure called Perfect...
This online course explores a ten-step process to data-driven market segmentation analysis.
This course gives the tools to measure brand and customer assets, perform regression analysis, and design experiments as a way to evaluate and optimize marketing campaigns.
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