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This fourth course of the Social Marketing Specialization - "Content, Advertising & Social IMC" - teaches how marketers are successfully navigating today's media landscape...

This online lecture introduces the core theory of modern financial economics and financial management, with a focus on capital markets and investments.

This online course teaches how to use social media and word of mouth to spread your message and grow your business.

This course is designed for students, business analysts, and data scientists who want to apply statistical knowledge and techniques to business contexts. For example, it may be...

This online course provides a quantitative and model-based introduction to basic economic principles. The course also teaches how to apply these principles to make sense of a...

This series of MOOCs explores how to leverage data and analytics to drive managerial decisions and marketing strategy.

This course teaches how to take scattered data and organize it into groups for use in many applications, such as market analysis and biomedical data analysis, or as a...

In this course, students will learn the tools to analyze strategy across time (competitive dynamics), industries ( corporate strategy), geographies (international strategy), and...

Dieser Online-Videokurs richtet sich speziell an medizinisch, wissenschaftlich oder technisch Verantwortliche in der Pharma- und Medizintechnik-Branche. Medical Advisor und...

Dieser Online-Kurs erläutert, wie man im Markt für Medizinprodukte und Arzneimittel Chancen schneller nutzen und Ergebnisse effektiver erreichen kann. Es werden verschiedenste...

Dieser MOOC (Videokurs) erläutert weiterführende Aspekte des strategischen Managements und Marketings.

Lernen Sie die Grundlagen, um effektive Anzeigen zu erstellen und diese auf Facebook zu veröffentlichen.