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This online course explores how firms and markets function from a distinctly strategic perspective. It also covers the aspects of value creation and, importantly, of competitive...
This online course gives an introduction to the structure and trading conventions of the foreign exchange markets.
In this online course, participants will complete a more detailed analysis of the elements of the marketing mix in order to conduct a thorough strategic analysis of marketing...
This online course gives an introduction to regulation of financial markets and institutions relevant for fintech entrepreneurs in emerging markets using case studies from China...
This online course gives a first introduction to social media marketing. The course is offered by Facebook.
In this economics and finance course, students will learn how the decisions made by economic agents are represented in the market as demand and supply of commodities. They will...
This online course teaches Business English in a marketing and sales context.
This online course (MOOC) explores the marketing and sales efforts needed for technology based companies.
This online course explores the varied and changing approaches to digital marketing, such as mobile and omnichannel marketing and attribution and marketing mix modeling.
This online course (MOOC) explores the core strategies content marketers use to acquire and retain customers profitably.
This online course teaches how to use social media and word of mouth to spread your message and grow your business.
This course shows how to develop insights on navigating the innovation process from idea generation to commercialization, build knowledge on how to create strategies to bring...
This online course gives an introduction to the possibilities that exist to fund and market a film, and to create an audience for it.
This online course explores how to work with customers, media channels, and the changing marketing landscape.
This course discusses the role of digital channels in an integrated marketing campaign and why you need a digital strategy.
This online course teaches how to profitably re-engage with abandoning website visitors to get them to come back to a site at the right time and with the right message.
This online course explores digital marketing strategies and channels.
This online course explores the fundamentals of marketing.The course includes topics such as:Market research and strategy, Brand strategy, Pricing, Marketing communication,...
This online course teaches how to start a YouTube channel, increase views and subscribers, and build a brand with videos.
This online course teaches how to assess the challenges and key opportunities of the globalized market economy.
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